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Sponsorship Seeker's Toolkit Third Edition | 
 enlarge | Authors: Kim Skildum-reid, Anne-marie Grey
Publisher: McGraw-Hill Book Company Australia
Category: Book
List Price: $32.95
Buy New: $21.75
You Save: $11.20 (34%)
New (16) Used (5) from $21.67
Rating:  15 reviews
Sales Rank: 85904
Media: Paperback
Edition: 3
Pages: 232
Number Of Items: 1
Shipping Weight (lbs): 1.2
Dimensions (in): 9.7 x 7.9 x 0.7
ISBN: 0070138605
Dewey Decimal Number: 650
EAN: 9780070138605
ASIN: 0070138605
Publication Date: April 4, 2008
Availability: Usually ships in 24 hours
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Product Description
How do you improve on a 'bible'? . This comprehensive, how-to guide to securing and servicing sponsorship has been the number one best selling sponsorship book since it was first published, with everything from book reviews to personal notes from readers calling it the 'bible of sponsorship'. . This fully updated Third Edition takes the whole approach to the next level, making cutting-edge, best practice sponsorship not only achievable, but sensible and straightforward. The Sponsorship Seeker's Toolkit, Third Edition is miles ahead of the rest, and following this step-by-step process the sponsorship seeker will move into a different league from the competition, to establish a sponsor relationship on a par with the world's most sophisticated. This Toolkit is full of easy-to-use tools, techniques, resources, and templates-many of them on the accompanying CD-ROM-to create a complete framework for the novice, and enhance the skills of seasoned professionals.
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| Customer Reviews: Read 10 more reviews...
A toolkit you must carry with you... December 10, 1999
David Tressler (Toledo, Ohio)
24 out of 25 found this review helpful
After reading this book I took a whole new approach to sponsorship and corporate giving. It walks beginners through the basics and explains why new strategic sponsorship is the best new tool for funding your work. At the same time, it has as much advanced material as any experienced professional would need. The examples and templates are invaluable. At a time when things are changing so rapidly, this book lays out a plan, and gives you the tools, to be successful in raising funds. It has been essential in my work.
Buy this book October 25, 1999
Lisa Harper (Australia)
14 out of 14 found this review helpful
This book is a godsend for people on both sides of the sponsorship fence. I have managed sponsorships for a number of major corporates. It used to break my heart to see needy and well meaning organisations waste valuable resources sending poorly targetted proposals. Sponsees with the good sense to use a guide like the sponsorship toolkit, will greatly enhance their chances of finding a suitable sponsorship partner. Good luck!
Great book, Very helpful tool January 16, 2004
D. Books (New York, NY United States)
12 out of 12 found this review helpful
If you are seeking a sponsor, this is the book for you. In a step by step format, in great DETAIL, the authors take you through all aspects of sponsorship: how to prepare if you are seeking a sponsor, what you have to offer, how sponsors see the world and what they look for, creating a marketing plan and how to write a proposal. This was the dream book I was looking for. It is an invaluable guide and, I think, the gold standard for those seeking sponsorship.
An essential tool for nonprofits October 26, 1999
daniel silverberg
11 out of 12 found this review helpful
This is a gem for organizations willing to take a new road to generating funds. Ms. Grey and Ms. Skildum Reid have provided a roadmap for nonprofits who are tired of fundraising and writing grants. Kudos to them!
Strategy meets Tactics October 25, 1999
10 out of 11 found this review helpful
This book does an excellent job of combining strategic thinking and planning with execution. Unlike many similar efforts that focus solely on tactics, Sponsorship Seeker's Toolkit talks through the essentials of strategy and objectives backed up with comprehensive tactical suggestions and templates. The authors clearly bring real life experience and expertise to the book, making it a must-read for sponsorship seekers from all industries.
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